The Luxury Economy and Intellectual Property: Critical Reflections

Authors: Haochen Sun & Barton Beebe (eds)

Publisher: Oxford University Press, published in October 2015

Descriptions: “Our contribution to this book on luxury and brands describes a cultural approach to brands and its logic and contradictions.  We largely take as our data points articles recently published in two issues of the UC Davis Law Review, collecting papers presented at the “Brand New World: Distinguishing Oneself in the Global Flow” conference at UC Davis School of Law in 2012.  Our chapter proceeds as follows.” (p. 79) …more